Monday, June 18, 2007

If google is your homepage...

...try "earthle". Powered by the google search engine, the creators have built an all-black search page that they calculate will allow a user that switches to save 750 MW per year.

From their "about us" section

In a January 2007 blog, Mark Ontkush, a leading expert in "green" computing calculated the following:

"Take at look at Google, who gets about 200 million queries a day. Let's assume each query is displayed for about 10 seconds; that means Google is running for about 550,000 hours every day on some desktop. Assuming that users run Google in full screen mode, the shift to a black background will save a total of 15 (74-59) watts. That turns into a global savings of 8.3 Megawatt-hours per day, or about 3000 Megawatt-hours a year. Now take into account that about 25 percent of the are CRTs, and at 10 cents a kilowatt-hour, that's $75,000, a goodly amount of energy and dollars for changing a few color codes."

Mark Onthkush inspired us to create Earthle.com and do our part to help make the world a more environmentally friendly place.


I wonder whether google has considered modifying their own signature look to drive traffic back to their own landing page (if indeed the new site has had an impact).

1 comment:

Ginga Claus said...

I have never thought about that before. On most browsers you can over-ride the website's colour scheme with your own colours, so you don't need to use eathle.